Wednesday, November 18, 2009

Cooking up a viral mess

I'm sure most of you have heard of the Domino's Pizza video that cooked up a viral mess. If not, take a minute or two and read it here.

Not only did this video jump to the top of Google searches for Domino's, but it had also become the top conversation topic for other social media outlets like Twitter.
The video posted by two former Domino's Pizza employees resulted in over million views within a few days creating a marketing crisis and severely damaging Domino's reputation.

Read some helpful tips on how to manage social media attacks.